There are some areas of your business which are a no-brainer when it comes to outsourcing. Such as accountancy or bookkeeping, sales, marketing or PR. In fact any area which requires expertise and skills from more than one individual are a good candidate for being outsourced. Your website should be a prime candidate!
Our clients range from builders to beauticians but they all have a few things in common:
- ALL our clients NEVER have to update their website
- ALL our clients NEVER have to worry about their website going down
- ALL our clients NEVER have to pay for their website to be updated ad-hoc
- ALL our clients ENJOY a steady stream of new business direct from their website!
Many business owners fail to consider the skills required to update some content on a website. It may seem simple from the outside, but more often it requires changing the text, moving or replacing an image (which in turn has to be optimised for the internet) and correctly optimising the content for the benefit of search engines.
In most cases this can require three different skill sets (website development, website/graphic design and website marketing). Finding a single individual who is competent in all three would be like trying to hire Richard Branson! This is why an outsourced website can not only save you time and money but it will make your business website more effective when it is in the hands of the experts.